CRM, marketing automation, sales, government tenders, and contract execution — on one platform. Wired into Etimad, Nafath, ZATCA, Qiwa, and your ad accounts on Google, Meta, and LinkedIn.
30 opportunities • est. 47.2M
Wired directly into Saudi government services
An Excel for customers, Mailchimp for email, Google Ads and Meta separate, Google Analytics for measurement, a WhatsApp group for decisions, and Etimad for tenders — each silo has its own data, and none know what happened in the others. Result: you can't see which campaign brought the best lead, can't track tenders precisely, and can't forecast revenue.
Customer lists in Excel, contacts on phones, ad results in Google, sales records somewhere else — no single source of truth.
You spend on Google and Meta, but can't trace which campaign actually closed last month's biggest deal. Budget without real ROI.
Pre-bid meetings, clarifications, submissions, bond renewals — each deadline is separate, and missing one kills the deal.
Bid/no-bid calls rest on the sales manager's gut, not on historical win rates with the issuing authority.
Effistar captures leads from 12 channels (Google Ads, Meta, LinkedIn, TikTok, Snap, web forms, WhatsApp, calls…), scores them automatically, routes them to sales within 5 minutes, and ties every won deal back to its source — with multi-touch attribution.
Channels this month
100 leads
Campaign: Gov sector remarketing
ROAS 4.8xSpend
12.4K
Opps
8
Revenue
60K
Hot lead: A. Alshamari
Downloaded tender guide + attended webinar + account ≥ 5M
Accurate next-quarter revenue forecast, win rate by sector, and early warning on stuck deals — before they turn into losses.
Every sales opportunity — from ad campaigns, Etimad/Forasa, or cold leads — in one pipeline, with a computed win probability per deal.
Import BOQ directly from the tender document, benchmark prices against past projects, and run profitability sensitivity.
Multi-channel campaigns tied to actual revenue, and an ABM motion built for the Saudi government tender market.
No-code visual automation, document OCR, a PDPL compliance center, and an API to integrate with your existing stack (SAP, Oracle, Dynamics, Salesforce).
Over 60 ready connectors. Connect any system in a unified 5-step flow.
Etimad
Forasa
Nafath
ZATCA
Qiwa
GOSI
Absher
Mudad
60+ pre-built connectors — and anything else via REST & Webhooks
Don't see your tool? Tell usREST with OpenAPI 3.1, GraphQL, WebSocket, and gRPC for enterprise. Scoped API keys, clear rate limits, cryptographically-signed webhooks, and a full usage console.
Hosted on Azure inside the Riyadh region, AES-256 at rest, TLS 1.3 in transit, full tenant isolation, and an append-only audit log that preserves every action for 7 years.
Aligned with Saudi PDPL — explicit consent, right to be forgotten, and in-Kingdom data residency.
Certification in progress. All technical and organizational controls documented in the compliance center.
Every invoice issued carries a QR, UBL 2.1 XML, cryptographic signature, and is submitted to ZATCA within 24 hours.
Every action (login, proposal edit, approval, price change) is logged with actor, timestamp, and IP. Cannot be deleted.
Indicative pricing. Final rates announced at launch and grandfathered for waitlist members.
For teams evaluating the platform
For small-to-mid teams
Best fit for most mid-large companies
For large groups and mega-contractors
All plans include: 7-day free trial, Arabic support, in-KSA hosting, and PDPL compliance.
Another question? hello@effistar.sa
Under a minute. No card required. Our team will reach out personally before launch to schedule a kickoff for your team.
